Restaurateur Tony Astle reflects on 48 years of his beloved restaurant Antoine’s, the hospitality industry and what’s next for him

His eponymous Parnell restaurant, Antoine’s, shut its storied villa doors in December last year after 48 years of operation. One of the hospitality industry’s longest-standing and highly respected stalwarts, Tony Astle sits down with Sophie Gilmour for a lesson in career fulfilment.

I met Tony Astle for lunch at a Japanese restaurant in Parnell. I notice the moment I arrived that he looks well — perky, relaxed and sipping on a glass of rosé. I conclude subconsciously that it’s because he’s ‘out of the game’ now. Although it may be true that the hospitality game is wearing many a restaurateur (myself included) thin at the moment, this millennial was in for an unexpected lesson in “constant gratification”. A distinctly different kind to the instant version my generation has become addicted to.

I asked Tony to take me back to the origin story of Auckland’s beloved Antoine’s, the fine-dining French restaurant that he and his wife Beth owned and operated in Parnell for 48 years — until December 2020. I remember my parents taking my sister and I there for a special occasion as young girls, and that it felt like a visit to an ivory palace with silver service, waistcoats and liquorice ice cream. My sister cried when my father cracked her crème brulée before she had the chance. 

Tony tells me he worked at The Coachman in Wellington in 1968 before moving back to his hometown of Christchurch, where he bought a dairy. Beth, who was a hairdresser at the time, worked in the dairy at the weekends. Together they moved back to Wellington where Tony restarted at The Coachman. They fell in love and were inspired by Des and Lorraine Britten [The Coachman owners] to open their own restaurant together.

Tony had loved his chosen career since he was 15 years old and said he knew that his own restaurant had to be fine dining, silver service, and upmarket. He assures me that although his ideas all sounded “rather pretentious”, Beth was the calming and practical influence. Their initial plan was to operate for a five-year stint and then reassess whether to have a family or to travel the world. 

I love eating with food people, Tony orders a delicious lunch. Prawn custard and tempura vegetables with grilled eel. The conversation flowed. I’ve known Tony my whole life, but hardly seen him for 25 years. He owned a restaurant with my mother called Tatler in the early 90s in Galway Street in what is now Britomart.

I’m familiar with his reputation for being a straight-talking, politically controversial, sometimes hot-headed character and I’m always up for a bit of healthy debate. I’m also aware that he recently lost his beloved wife Beth to cancer — he’s been in my thoughts. We discussed the good times, the bad times, sickness and health — but on reflection, the most marked takeaway from our conversation was that Tony and Beth managed to be consistently fulfilled by their restaurant for all its 48 years.

To be honest, I’m shocked. I rolled up to lunch five minutes late straight from the shop floor at my beloved Fatima’s, feeling a little disenchanted with the operational burden of running a hospitality business in 2021; the relentless putting out of fires, the desperate struggle for staff in an uncertain market, the daily roster-shuffling to accommodate sickness in our 40-strong team. Tony doesn’t share this sentiment, and it served me a strong shot of perspective. We agree it won’t be like this forever. “There was no best year…. most years were great”, Tony tells me. Apart from 1989 – 1993 that is.

Tony said with effortless certainty that he always felt blessed to have found and continued “a career that was so enjoyable, a true pleasure to be involved in and to go to most days”. He speaks of the many incredible people he has met and served along the way.

This comes up several times. It strikes me what an enormous appreciation for his customers Tony has, as he takes time to tell me what good people many of them were. Many stood by him during the pandemic’s infancy last year and he feels grateful for that. It also struck me how hard he and Beth worked — six days per week, 6am to 2am, for 48 years! Tony would start later than Beth and she finished before him. Beth would start by cleaning the whole restaurant herself each day, Tony popped home for a nap mid-afternoon to prepare him for the late finish. What immense pride they had in their work, I think to myself. 

Tony fits the stereotype of an old-school chef in some ways. He has always been a fan of a late-night hoolie and he reminds me that some things don’t change. In other ways though, he is the exception to the rule. Tony and Beth managed to create an extraordinary life for themselves outside of the restaurant. They closed the restaurant for five weeks in the middle of each year and three weeks each Christmas. They prioritised annual international travel to experience the best restaurants and hotels in the world, clocking many people’s bucket lists, with trips on the Concorde, the Oriental Express and the QEII. Tony cooked on their travels as well, taking Antoine’s on one or two-week stints to the Hilton in Singapore or The Western in Japan or Thailand.

It’s gratifying hearing the rewards they reaped for all their hard work. They deserved it. In what I can only presume was a crude attempt to make myself feel better mid-pandemic, I ask Tony to take me back to the stock market crash, the only tricky era he has mentioned.

Tony tells me that “by 1990 everything had fallen over”. Although the stock market crash had been a couple of years earlier, it took until 1990 for the effects to hit the restaurant and 50 percent of Antoine’s’ turnover disappeared. The high flyers vanished and the cars outside Antoine’s went from very upmarket to a lot of “run-of-the-mill Toyota types”. The lunch trade, which had formerly been buzzing with advertising types and property developers, reduced to almost nil. Tony and Beth reduced their staff roll from ten to just four, including themselves. They requested and received a rent reduction and banked on their long term loyal customers to support them — and they did. I am reminded of my own relentless optimism, and I’m grateful for it at this moment.

Tony puts their survival of this period down in part to being owner-operators. It took he and Beth three years to revive the business, although lunches were never big again. He said it felt like starting over again, but this time reality had finally set in and they knew how to run the business. I learned this lesson the hard way too, as we sip our rosé and agree that there is nothing like being cash flow negative to school you on how to operate profitably. Tony and Beth never returned to ten staff, opting to run with five until last year. We discuss the challenges our industry is facing now — increasing compliance, the rising need for marketing spend, the chronic shortage of staff, the lack of resources to train them, the vanishing margins. I’m intrigued to hear what he thinks the solution is, the question on so many of our passionate comrades’ minds.

“It’s a cut-throat business… there are too many restaurants and not enough trained staff or in fact, not enough young ones wanting to work”. He has little patience for the young generation blaming low wages for not dedicating themselves to the hospitality industry. “Blame attitude”, he says… “if you are good, wages follow… walk before you run”. I’m currently refusing to participate in a price war as our industry competes for every fresh hire in Auckland, and in that moment I feel so seen. I sit with Tony’s initial comment for a moment and I wonder why we’re being fed the ‘everything now’ mandate, and whom it serves. The journey is what has given Tony the most satisfaction and fulfilment, not the destination.

I ask Tony if he knows what his next ‘destination’ is and he dismisses the notion of retirement wholeheartedly. Tony has been asked to participate in AUT’s culinary department and has an idea about producing exquisite ‘ready meals’. Demand for his tripe and oxtail and duck hasn’t waned since Antoine’s closed its doors and he has been cooking at home for catering orders he just can’t help but fulfil.

As we finish our second glass of rosé, I remember, regretfully, that I’m due back at work. I feel compelled to ask Tony’s advice for young and passionate restaurateurs today. “Own your own restaurant and work in it. You are the restaurant. Don’t think hospitality is a way to fame and fortune… work hard”.

I push back on this, on the basis that the stakes have never been higher owning your own restaurant in New Zealand. We discuss risk and reward in the context of multiplying construction costs, over saturation of restaurants and high rents, and Tony takes a financially conservative line. “Don’t over-capitalise. Be in control. Make sure you have done a business model. Know the tax laws. Be aware that health and safety and employment laws can be a nightmare. Due diligence is imperative. Remember that every staff member employed is money off the bottom line”. I am compelled to print these words on my consultancy’s homepage!

Does Tony have any regrets? “Not too many” he pauses… “I thought I’d have another 20 years with my wife after Antoine’s… but we had 53 years together. I feel lucky to have travelled to so many amazing places with her over our 48 years at Antoine’s. Beth would have liked one or two children, but it wasn’t to be”.

In their place, many of their wonderful staff became and remain their family. I’m wondering whether his penchant for French food extends to France when he says “Oh, I would have loved to go and live in the south-west of France about 15 years ago. Maybe that can still happen, but it won’t be the same without my long-term friend and partner”. I’m so moved by what’s still most important to him after all these years.

The final curtain on Antoine’s came on the 18th of December, 2020 and Tony described it as “the worst feeling ever”. I tell him I remember feeling physically sick the day we sold Bird On A Wire. Beth was ill and needed his full attention. She had given him 50 years of full support, and it was now Tony’s turn. He and his best friend Simon Woolley (Tony’s “saviour throughout this very difficult period”) decided together on the 14th of December to close the doors without any fanfare on the 18th. Tony describes a van arriving the next week and stripping 48 years of life away. Tony paused and then said, “I think I am still numb”.

Forty-eight years is an extraordinary tenure for an Auckland restaurant, one that Tony and Beth felt rightfully proud of. I feel connected to Tony’s bond with his restaurant, the rose-tinted lenses that carried him through the toughest times and how visceral the end of the era felt. I feel boosted and treated to the perspective of someone who has done the hard yards and I stand in admiration of the bond he and Beth shared whilst achieving all that they did.

Auckland misses Antoine’s, and its customers miss Beth. Tony’s work here is not done though, there is much to look forward to.

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SPQR

Sophie Gilmour examines the success behind Auckland’s most famous restaurants

There’s a certain magic to stalwart restaurants, though the potion isn’t straightforward. Sometimes it’s the vibe that transforms your experience. Sometimes the people make the place. There are times when the food does so much more than feed you. Sometimes the magic is invisible dust that has been sprinkled before you arrived — you can’t see it, but you can feel it is there.

I know I’m in a fantastic restaurant when I struggle to pinpoint the magic. It’s a feeling — when all the moving parts are working well together, and it clicks. It has nothing to do with perfection, or excelling by industry standards; it doesn’t even need to be mind-blowing food. It could be the right mix of chaos, charm and spice for example. Or attitude, music and family food. What about debauchery, a wonderful host and oysters? Now that sounds fun.

Magic of this kind has an addictive quality, one that people keep coming back for. The energy created by a well-oiled machine feels good — and that’s what it’s all about. These restaurants are the places you recommend to friends. We can count on them. They have earned their place.

Auckland is lucky to have more than two dozen stalwart restaurants that have been dishing up magic for decades — depending on where you draw the line, so I’ve chosen some parameters. Open at the turn of the century is one, and still operating, the other. I’ve tried to pinpoint the magic recipe for long-term success, and here’s what I’ve discovered:

Cibo

Too many cooks spoil the broth
Many of the most reviewed stalwarts have not changed hands often, or even at all. The French Café made headlines recently as Simon Wright and Creghan Molloy-Wright decided to pass the torch to Sid and Chand Sahrawat after 20 years. Cibo’s full ownership is now fully vested in Jeremy Turner and his wife Christina, Jeremy having started as a restaurant manager in 1994. Prego, Antoine’s, and O’Connell Street Bistro are still owned by their founders. Sails has stayed in one family and been passed down a generation. This matters, because it preserves the clarity of the original concept and prevents dilution of it.

What will you bring to the table?
Most of Auckland’s stalwarts gained a strong reputation early on for their unique contribution to the restaurant scene — be it eccentric, individual or novel. It’s as if they were collectively asked ‘What will you bring to the table?’ and they each responded something different. These are the things we love about them. Antoine’s emerged onto the Auckland restaurant scene in 1972 bringing an air of exclusivity via its doorbell that customers must still ring for admittance. There are few Auckland ‘must-visit restaurant’ lists that don’t include Antoine’s.

Sails had already secured its place as the go-to seafood spot for well-heeled Aucklanders in 1988, and by 1989 Prego had emerged as Auckland’s answer to the perfect brasserie — on its way, no doubt, to becoming one of the great places to take your child, your mother or your grandmother for lunch. Cibo was rustling feathers with its whimsical food and raunchy rock music in 1993, and shortly afterwards we fell in love with their scallop, pavlova and West Coast Whitebait with ginger, soy and lime signatures. SPQR earned its reputation as a hot spot for night owls by 1994 as the whos-who swigged martinis and balanced on bar stools into the small hours. Auckland is today known for many things, and SPQR is one of them.

O’Connell St Bistro has been a knockout restaurant since Chris Upton and Amanda opened the doors in 1997 — the first in Auckland to use ‘bistro’ as its descriptor. The restaurant was created in the theme of a contemporary European backstreet haunt and that’s exactly how it felt when I savoured every mouthful of my pappardelle with braised rabbit and walnut watercress pesto. The French Café’s reputation for ‘over and above’ service stems back to at least 1998 when then-owner Connie Clarkson dashed home to retrieve a bottle of Stonecroft Syrah from her home cellar for a customer when the restaurant was out of stock.

Whitebait fritters at Euro

1999 was the year of Euro’s wood-fired rotisserie, pizza oven and grill. I can only imagine the number of back-of-the-napkin plans for world domination that have been hatched at Euro over a roast chicken with that mash and peanut slaw. So there we have it — exclusivity, exceptional service, a brasserie, a seafood restaurant, fine dining with attitude, an inner-city bistro, and a rotisserie. Auckland’s culinary table was almost complete, just in time for the millennium.

To thine own self be true.
You know you’re doing something right when a raving review written in the eighties or nineties could have been written last week. Restaurants that have remained true to their core are admirable, and it’s important to note that this is the more difficult path. The restaurant industry is a notoriously tough gig — one that is impressionable when it comes to food trends, suffers in difficult economic times, and can so easily give in to compromise when the numbers don’t add up.

To survive the storm, restaurants must constantly lift their game to avoid the perception that they’re falling. They must remain laser-focused on who they are, whilst adapting their interiors, uniforms and service style to ‘the now’. The most reviewed restaurants are the ones that continue to be the best at being themselves. As a young waitress, I idolised the service team at The French Café. They have led the charge for their style and consistent standards for my entire lifetime, and kept the pace with culinary flare, but not fuss, since at least 1999 when Wright and Molloy-Wright took over.

Sails Restaurant

I have early childhood memories of the underside of the restaurant tables at Prego. The beloved Auckland ‘go-to’ had earned stalwart status well ahead of its Ponsonby neighbourhood by 1999 for its ability to simultaneously deliver on the food, wine, service, fun and buzz that keeps us going back again, and again (and again) today. In 1992, Sails was already crammed full of ‘suits’ quaffing chardonnay and seafood lunches overlooking the harbour. Being a first-time caller this evening was a seafood extravaganza and an absolute pleasure — the chardonnay was exceptional too.

A certain je ne sais quoi!
These restaurants are still going strong because they have a little something extra. For some it’s the characters that are embedded in their fabric — Tony Astle of Antoine’s is notoriously foul-mouthed and witty. Jeremy Turner of Cibo has a wicked sense of humour. NayNay at SPQR has been flamboyantly entertaining us all for more than a decade. Brandon makes a good night a great one at Prego.

Sometimes it’s the secrets that we think no one else knows — the linguine side dish at Prego (essential), the chicken and leek pie on the nostalgia menu at Antoine’s (yum), the way the staff’s behaviour travels with the mood at Cibo (naughty), the ‘Pre-Theatre’ menu at O’Connell St Bistro (available for lunch too), and who you might spot street-side at SPQR (everyone).

The ability to work harder than the rest separates the stalwarts from their fair-weathered counterparts. Bourdain famously said, “if anything is good for pounding humility into you permanently, it’s the restaurant business”. When I asked Chris Upton why he thinks O’Connell Street is still so successful he said that its success “can be attributed to consistency. There is no secret to this — just hard work.” Jeremy Turner said that Kate Fay (head chef, Cibo) “is a true star, her skill and work ethic is second to none, only a few could match.”

Passion propels them ahead of the rest too. When you’re in the company of hospitality folk that really love their work, it’s contagious and cool, and it makes you wish you worked there too. If you’re to be this good, for this long — passion is a prerequisite. Staff are on the right kind of high; addicted to the endless pursuit of getting all the moving parts just right, making a difference to their diners’ day, or treating all our senses. At Cibo, they speak of a sixth sense, and they’re ‘on it all day every day.’

The famous ‘Prego Pie’ at Prego

I’ve had a crack at the magic potion for stalwart success: A couple of decades of consistent operations, a dash of unique character, ’staying in your lane’ every single day, and a pinch of je ne sais quoi. I’m not convinced that’s all of it though… perhaps Anthony Bourdain surmised it better: “The best meal in the world, the perfect meal, is very rarely the most sophisticated or expensive one. I know how important factors other than technique or rare ingredients can be in the real business of making magic happen at the dinner table. Context and memory play powerful roles in all the truly great meals in one’s life.” I think I’ll leave it to the experts.

Gastronomy

Celebrate truffle season with the most decadent dishes in town
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Indulge in the ultimate winter experience at Somm Wine Bar & Bistro

Hospitality guru Sophie Gilmour shares 3 key tips for success in the industry

Sophie Gilmour is a veteran when it comes to hospitality. Having co-founded and sold multi-site restaurant Bird On A Wire, she is now pouring all her valuable learnings into her new venture, Delicious Business. Aiming to help other restaurants mitigate the potential pitfalls of starting out in hospitality, Gilmour and her team lend invaluable advice to new, struggling and established eateries. Here, she divulges three of the key things she focuses on when offering guidance.

I feel very lucky to be able to work with a wide variety of New Zealand hospitality operators, and I’ll admit that it’s also a comfort after surviving the long and bumpy road myself. Our team learned so many lessons — largely due to the myriad of mistakes we made — that ultimately formed the purpose for Delicious Business; to help hospitality business owners in this country navigate the challenges they are faced with every day.

Hospitality is a tough gig, and I want business owners to also take comfort in the fact that although it might often feel as though they are sailing into the wind, their challenges are shared by the rest of the industry. We want to help provide them with the tools they need to have the best shot at success, and in that vein, I’ve summarised a few key observations I’ve made from my first year with Delicious Business, in the hope that it reveals some helpful insights around how to progress in the industry.

1. Passion and purpose are propellers
There is nothing better than a good day in hospitality — service feels like a dance, the customers are enjoying the show and the performers are on fire. Everyone wants to be a part of it. On the flip side, there are many things that can go wrong on a bad day: rude customers, staff no-shows, being let down by suppliers, ingredient price increases, food poisoning accusations, super quiet trade or equipment failure (to name a few).

So my first question to hospitality business owners is often whether they love what they’re doing — be it the food, the service, or the customers. I think now more than ever, your ‘why’ is important in business. I encourage our partners to think about what their values are and how they might utilise their business as a vehicle to make a difference. Are they proud of the experience they are providing their customers?

If they have a deep passion for what they’re doing, then they can wear it like a suit of armour on the most challenging days. It has a way of making swollen feet, bruised egos and empty bank accounts feel like surmountable problems. Passion gives people the energy to roll up their sleeves and do whatever it takes when it feels like the tank is empty. Everyone has bad days, and times can be tough in hospitality, but it is my observation that you need to stay close to your business to help it succeed, so a clear vision for why you’re there is one hell of a tool to have in your back pocket. 

2. Revenue is vanity, profit is sanity, cash flow is reality
Although I’m not generally a fan of ‘accounting adages’, never has a truer word been spoken in relation to hospitality, than the above. The very nature of the industry means that many owners fall into the trap of being so focused on their product and how it sells, that they haven’t taken the time to assess their profit margin. Passionate hospitality owners open their dream space and begin selling a product they believe in, to customers they love. And in the beginning, as sales and loyalty build, all seems well.

But a hospitality operation is not a hobby, it’s a business, and after a period of months, we often see somewhat crestfallen folk tearing their hair out because no matter how hard they work, or how many hundreds of vegan doughnuts they sell, there is never any money in the bank to pay the bills. And the bills keep rolling in. If their profit margin is close to zero, and that multiplies with sales, well, zero multiplied by anything is still zero.

At Delicious Business, we spend around 80 percent of our time working on the profitability of hospitality businesses and we believe that managing costs is the right place to start. First, we focus on labour (staff hours) and food costs (ingredients and recipes). These are the main factors over which operators are able to have the most control, which makes taking a good hard look at the business and ascertaining exactly what these core costs are essential. While it can be a painstaking process, this level of financial intimacy isn’t the historical norm in our industry (and it really should be).

As far as Delicious Business is concerned, this affords us a better opportunity to understand what adjustments are needed to ensure these costs don’t exceed 70 percent of revenue. Then we start looking at other ongoing costs like occupancy and operating, bank fees, loan repayments and professional services — the list goes on. To say we’re operating in a low margin industry is the understatement of the century, and because of this, cash flow is always tight — hence the ‘sanity’ component of the aforementioned adage (we must remember to budget for surprise expenses).

On a good day, when everyone shows up for work, the sun is shining and none of our equipment breaks, we might take home 10 cents in the dollar in profit — so we need to guard that 10 percent with all we’ve got. It’s more crucial than ever that hospitality owners and operators have a sound understanding of the numbers that drive the businesses they run, so they can enjoy the real reason they’re there — the hospitality!

3. It’s not about you
Hospitality is an industry full of talented, creative ‘ideas’ people, and having to explain the irrelevance of their opinions on matters of consumer desire makes for a tough pill to swallow. That said, it is such a valuable lesson. Consumers have more choice now than ever before and expectations are also at an all-time high, so we encourage our partners to really analyse the nitty-gritty details about who their customers are. This information should inform all of the business’ decisions that touch consumer demand.

As an owner, your ideas are not the only good ones — your favourite music, the uniform you’d like to wear, your favourite items on the menu and the prices you’d be willing to pay for them should have no bearing on the sales strategy that you set for your business. The best hospitality operators know their customers intimately and recognise the critical importance of inviting regular feedback from them and remaining open-minded. A hospitality business doesn’t exist in a vacuum and at the end of the day, you’re there to host people, make them feel welcome and provide a space in which they feel comfortable and listened to. If you can’t do that, well, you’re in the wrong industry.

Gastronomy

Celebrate truffle season with the most decadent dishes in town
If you’re heading south, add these five must-dos at Ayrburn to your itinerary
Indulge in the ultimate winter experience at Somm Wine Bar & Bistro