Using a range of Dyson tools, Superette’s Rickie Dee delivers her guide to chic, summer hair

As Superette celebrates the arrival of Dyson’s innovative hair range into its online store, we sought out the guidance and stylish eye of Superette’s Rickie Dee to uncover her favourite, go-to hairstyles. Using a line-up of Dyson’s pioneering hair care technology (in the new limited-edition vinca blue & rose colours), Rickie creates a series of simple but effective looks that are timeless, effortlessly chic and suitable for any kind of occasion. More importantly, each hairstyle can be easily recreated at home. “If I’m under time pressure I can get away with a quick blow dry and then just use the Dyson Flyaway attachment,” Rickie explains, “it has a similar effect on my hair as when I straighten it and also helps with controlling frizz.”

So, whether you’re heading to a formal event, a daytime soirée or simply wanting to step up your everyday look, these three hairstyles cover all the necessary bases.

Feel like you're missing out? Be the first to know about what's new & noteworthy.
Sign up to our free EDM subscription today.
Please enable JavaScript in your browser to complete this form.

A smooth and straight hairstyle is a classic, enduring look for an evening event or dinner out. This look was achieved using the Dyson Supersonic hair dryer with the Flyaway attachment and the Dyson Corrale cordless straightener.

“My hair is naturally wavy and it takes a little more effort to get it feeling sleek… but I love styling my hair like this. I achieve this sleek look by drying my hair with the Dyson Supersonic hair dryer (it doesn’t take long to dry compared to a regular hair dryer). I then use the Dyson Corrale cordless straightener on the lowest setting to perfect the look without damaging my blonde hair. I love pairing this look with wide-leg pants, heels and a blazer”, Rickie reveals. “The Dyson Corrale cordless straightener really is streets ahead of anything I have ever used… and it’s cordless, so I can pop it in my bag to do touchups if need be and ensure my hair stays sleek all day”.

Elevate the every day with a sleek low bun, matching your effortlessly chic attire. This look was achieved using the Dyson Supersonic hair dryer with the Flyaway attachment.

“This really is my go-to, everyday office look. It’s super quick and easy, and ideal for when I’m busy and I don’t have time to wash my hair” Rickie tells us. “I start by styling my hair into a low bun. I run the Dyson Supersonic hair dryer with the Flyaway attachment down the bun before securing it into position to remove any frizz and flyaways to execute a polished, effortless look. I pair my look with a relaxed pant and shirt combo, or with jeans and a t-shirt. It’s my staple outfit.”

From left: Dyson Supersonic hair dryer in limited edition vinca blue & rose, Linen Tyler Pant, Nash Shirt (available from December), all from Superette.

Take your look from day to night with soft, beachy waves — a hairstyle you’ll achieve with ease using the Dyson Airwrap multi styler.

“I use the Dyson Airwrap multi styler in the long version as my hair sits just below my shoulders. It helps create a more defined beach wave, and a salon-style blow-dry at home. Because the Dyson Airwrap multi styler dries and styles at the same time, it makes my routine so much simpler”, Rickie says. “My hair is naturally a little wavy so I like that it looks effortless and uncomplicated…a little like my natural hair. It feels understated, yet still put together.”


These are the best brown mascaras for subtle yet defined lashes
Want to support Kiwis struggling with their mental health? These two charities are making a difference
Seeking smooth, shiny, hydrated hair? Consider a hardworking hair oil the salve to all of your tress troubles