Beyoncé and Jay-Z stun with famous diamonds and romantic melodies in Tiffany & Co.’s intimate film

As part of their history-making ‘About Love’ campaign for Tiffany & Co., supernova power couple Beyoncé and Jay-Z both star in a beautifully intimate new film. Directed by acclaimed filmmaker Emmanuel Adjei (who also directed Beyoncé’s visionary 2020 project Black is King), the 90-second film depicts the duo’s love for one another in various playful and romantic scenes, overlaid with Beyoncé’s velvety serenade.

She is lending her famous vocals to a reinterpretation of ‘Moon River’, made famous in 1961’s Breakfast at Tiffany’s. Throughout the ‘About Love’ campaign film, Beyonce wears a selection of remarkable diamond pieces, including the famous Tiffany Diamond, while Jay-Z also wears a notable selection of jewels — including one-of-a-kind cufflinks that reimagine Jean Schlumberger’s Bird on a Rock brooch. Read more about the campaign’s initial launch here.

Feel like you're missing out? Be the first to know about what's new & noteworthy.
Sign up to our free EDM subscription today.
Please enable JavaScript in your browser to complete this form.

Captured at the Orum House in Los Angeles, a Zoltan Pali-designed, three-level, 1,746-square-metre home chosen especially by the Carters for this purpose, the film moves between Adjei’s polished lens and warm, intimate clips shot by Jay-Z on Super 8. All in all, it is a beautiful ode to long-lasting love — no doubt made even sweeter with some of the world’s most famous diamonds.

Watch the film above, and be sure to check out our Instagram for a New Zealand-exclusive BTS clip from the campaign.


We explore Cartier’s incredible history through the maison’s extraordinary High Jewellery event Down Under
Build the perfect winter wardrobe base with these sartorial essentials
Tiffany & Co. add two new Elsa Peretti rings to their collection