A sea of white will wash over Auckland as Le Dîner en Blanc makes its glamorous return for the fifth year running. The highly secretive pop-up, whereby white-robed merrymakers pack their picnics only to discover their dinner destination merely minutes beforehand, has grown to become a highlight of the summer calendar, this year taking place on Saturday 24th March.
Perrier-Jouët champagne, the event’s official partner, will help to establish an ambiance of surprise, elegance and delight, including hosting a VIP table for friends of the iconic Champagne House. When describing the event, brand ambassador, Mathilde Laborde, explains “Le Dîner en Blanc is about celebrating friendship and the elegant French savoir-vivre (way of life). This was the goal of Francois Pasquier when he and some of his friends launched the first Le Dîner en Blanc in Paris 30 years ago. Everyone brings a little something to eat with french baguettes and a few bottles of Champagne. That’s really all you need to enjoy an amazing evening at Le Dîner en Blanc!”
Having grown to become a worldwide phenomenon, Le Diner en Blanc now takes place in many of the world’s cities, unveiling the most beautiful and prestigious locations along the way. Last year’s Auckland iteration took place at the eminent Pah Homestead, where the grounds of the historic Maison set the scene for a night to remember. “Last year’s sponsorship of Le Dîner en Blanc showed that there couldn’t be a more perfect partnership between the two brands, both delivering elegance and sophistication to create a unique and magical evening under the stars” says Mathilde Laborde.
Proving a magical opportunity to rally some of the finest company you know — as well as finally getting your best alabaster ensemble dry-cleaned — to attend will be to engage in a truly magical and convivial evening.
Le Dîner en Blanc will take place on Saturday, 24th March. To register your interest, click here.