24 August 2012
i love ugly loves bags
The cult men’s fashion label launches their premier bag range.
After launching in 2008, Auckland based menswear label, I love Ugly has gone from strength to strength, garnering a loyal following both locally and offshore with their collection of classic menswear pieces with a twist. Kayne West is a fan, and after his fans saw him out and about sporting one of the label’s 5 panel hats, you can imagine the rush that ensued to get one of the label’s coveted pieces.
I Love Ugly has just introduced a limited edition leather bag collection. There are two bag styles in the collection – a backpack and a duffle bag – available in both black and brown leather. Each bag is constructed in genuine cowhide and has been crafted locally in Auckland. To commemorate the launch, the bags come encased in laser etched wooden packaging accompanied by a signed, limited edition art print by I Love Ugly founder, Valentin Ozich. Slick and understated, these bags are the perfect accessory for any fashion forward individual who is more concerned with craftsmanship and quality than following the latest trend.
To see for yourself the level of care and quality that has gone into each of the I Love Ugly bags, watch the video below.
I Love Ugly
11 Mt Eden Road
(09) 377 7022www.iloveugly.net